At HP, however, they are of the opinion that the lost business in business ink can be compensated for by laser printers. “When HP introduced PageWide technology in 2012, it was designed to meet the need for a sustainable, lower cost per page printer for small office environments. However, over the past decade, HP innovations have resulted in significant improvements in LaserJet technology in In terms of price, quality, size, service and energy consumption, “explains Witzke. LaserJet A4 printers of the current generation should now be on par with PageWide printers in terms of energy consumption. “We also expect further optimization in future generations,” promises the company spokesman.